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Thursday, 9 February 2012

Facebook Commerce Is Gaining In Popularity


You've seen how Facebook has taken off by leaps and bounds in the social media world on the internet. It was just a matter of time before Facebook commerce caught on as more than half a billion people on this planet has a Facebook account.

Ride The Wave

Many people got on Facebook so that they could communicate with their friends or families. But Facebook saw the tremendous opportunity that provided for them to place advertisements in their solution. Previously people were opening blog shops to sell their products. Now, all you need to do is to have a Facebook account to be able to set up your very own online store to sell your products. So existing merchants quickly decided to ride the wave as Facebook continues to grow from strength to strength on the internet. New businesses would have their own Facebook account. But one thing that many merchants and businesses are still trying to figure out is how to sell on Facebook.

Need A Shopping Cart

You obviously need a shopping cart to be able to sell on Facebook. If not, how else would you be able to allow your friends or customers to check out the products they wish to buy? If you already have an online store, check with your shopping cart provider to see if they have a Facebook feature which allows you to post your store's selected products to Facebook. If they do, also find out whether the payment transaction process can be completed in Facebook or customers will be routed back to your online store to complete the purchase. If you do not have your own online store, you could easily set up one after making sure that the shopping cart provider has Facebook features for you to market and sell on Facebook.

Get More 'Likes'

The more 'likes' you have on our Facebook, the more people you are connected with. So when it comes to any product or service launch, your Facebook fans will be the first to know. This is where Facebook commerce takes off as merchants could choose to offer discounts to those who 'like' their products or Facebook store. In fact, now would be a good time to start preparing for the Thanksgiving and Christmas season shopping. Start building your online store and Facebook store as you will need to make both sites look good to capture the attention of your customers and friends. This year, there will be more stores selling on Facebook.

Summary

While Facebook commerce is gaining in popularity so well, merchants and businesses should take full advantage of this by ensuring that they are able to sell on Facebook easily to their customers. This will be another avenue for them to promote their range of products and services easily. Happy selling!

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